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After a lot of planning, hours of studying and decision-making, you've opened your e-commerce business. Your store is live! You've finally realized your dream of having your own online business and are eager to reap the rewards. There's just one problem that needs to be solved: your online store isn't selling as well as you expected.

Why isn't my e-commerce selling? 5 reasons that could lead to this
But what does this really mean? Can you identify the reasons why your store is not selling? In order to help guinea lists get out of this situation, we decided to prepare this article with five reasons that can harm your e-commerce sales, and we'll warn you right now: not everything comes down to a well-structured store.

Selling online goes far beyond having a beautiful store, you need to create a relationship of trust with your consumers and some mistakes are made on the way to gaining this trust:

01 Your e-commerce is not convincing
One of the most obvious reasons why an online store does not perform well is related to its appearance, that is, its layout.

A poorly structured design that doesn’t give your store a “professional” feel can drive away most consumers and hurt your sales.

In e-commerce, your store needs to be attractive so that the consumer continues through the purchasing journey. In addition, it needs to be easy to navigate and easy to find products.

Analyze how these and other points are in your store compared to others:

Layout/Design: Is it clean and does it present your store well?
Navigation: Is it intuitive and clear?
Search: Can the customer easily find what they want?
Products: Is the description complete and contains all the necessary information?
Images: Are your photos of good quality and do they give a real impression of what you sell?
By answering these questions, you will better understand how your store is working and what areas need improvement so that you can convince your visitors that your store is trustworthy.
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guinea lists

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